--- title: The Content Academy | 256 description: Your weekly free video of actionable marketing tips and advice from well-known experts at global brands like SEMrush, Intercom, Wistia, and many more. --- [![256 logo](https://www.256content.com/hs-fs/hubfs/Giff-Logo.gif?width=95&name=Giff-Logo.gif "256 logo") ![256 logo](https://www.256content.com/hs-fs/hubfs/256-logo--white.png?width=95&name=256-logo--white.png "256 logo")](https://www.256content.com) - Services - [Content Strategy](https://www.256content.com/services/content-strategy) - [Personas](https://www.256content.com/services/personas) - [Content Managed Service](https://www.256content.com/services/content-managed-service) - [Content Operations](https://www.256content.com/services/content-operations) - [Campaign 360](https://www.256content.com/services/digital-marketing-advertising-agency) - [Data Analytics](https://www.256content.com/services/data-analytics) - [Custom Dashboards](https://www.256content.com/services/dash) - [Market Intelligence](https://www.256content.com/services/competitor-analysis) - [Siteseer](https://www.256content.com/services/content-audit) - [Internal Communications](https://www.256content.com/services/internal-communications) - [Shine Video Production](https://www.256content.com/services/video-production) - [Unlocking Team Talent](https://www.256content.com/services/video-production/intfluencers) - [Social Media Services](https://www.256content.com/services/social-media) - [Case Studies](https://www.256content.com/case-studies) - [Blog](https://www.256content.com/blog) - [Contact](https://www.256content.com/contact) - [About Us](https://www.256content.com/about-us) - [Our Values](https://www.256content.com/our-values) - [Careers](https://www.256content.com/careers) - [Resources](https://www.256content.com/resources) # The Content Academy Your weekly free video of actionable marketing tips and advice from well-known experts at global brands like the Content Marketing Institute, Moz, SEMrush, Intercom, Wistia, and many more. ### Categories ### Posts by Tag - [B2C (11)](https://www.256content.com/academy/tag/b2c) - [B2B (8)](https://www.256content.com/academy/tag/b2b) - [B2C](https://www.256content.com/academy/tag/b2c) ## [Digital PR & Content Marketing: What you need to know](https://www.256content.com/academy/laura-hampton) #### 256 | Mar 19, 2021 - [B2C](https://www.256content.com/academy/tag/b2c) ## [How to optimize your navigation with Google Analytics](https://www.256content.com/academy/andy-crestodina) #### 256 | Jan 10, 2021 - [B2C](https://www.256content.com/academy/tag/b2c) ## [Now is the time to embrace audio content](https://www.256content.com/academy/phil-nottingham) #### 256 | Dec 06, 2020 - [B2C](https://www.256content.com/academy/tag/b2c) ## [How to continuously expand your keyword list](https://www.256content.com/academy/francesco-baldini) #### 256 | Nov 23, 2020 - [B2C](https://www.256content.com/academy/tag/b2c) ## [Why you should target comparison keywords](https://www.256content.com/academy/brian-dean) #### 256 | Nov 15, 2020 - [B2B](https://www.256content.com/academy/tag/b2b) ## [How to craft content ideas using the search terms report](https://www.256content.com/academy/kirk-williams) #### 256 | Nov 09, 2020 - [B2B](https://www.256content.com/academy/tag/b2b) ## [The 5 Minute Copywriting Class](https://www.256content.com/academy/joanna-wiebe) #### 256 | Nov 02, 2020 - [B2B](https://www.256content.com/academy/tag/b2b) ## [The power of opinionated content](https://www.256content.com/academy/john-collins) #### 256 | Oct 26, 2020 - [B2B](https://www.256content.com/academy/tag/b2b) ## [Identifying and answering searchers’ questions](https://www.256content.com/academy/fernando-angulo) #### 256 | Oct 19, 2020 - [B2B](https://www.256content.com/academy/tag/b2b) ## [Supercharge your email open rates](https://www.256content.com/academy/liz-willits) #### 256 | Oct 11, 2020 ### Subscribe Here ## Post Your Comment Here ## Get in touch... It’s time to get eyes on your content chaos. Fill in the form and a real human 256er will get back to you. ![256](https://www.256content.com/hs-fs/hubfs/Imported%20images/logo%20(1).png?width=64&height=30&name=logo%20(1).png) 256 South Circular Road, Dublin 8, DO8 P6C6 [+353 1 473 5040](tel:+35314735040) **New Business Enquiries:** [**Contact Us**](https://www.256content.com/contact) Follow us on social to keep up with our projects, client work and content wisdom. - - - TFS Media Agency Ltd t/a 256. Registered in Ireland Company No. 525946. VAT No. IE 2975710SH Director: K Hesse. - [Privacy Policy](https://www.256content.com/privacy-policy/)