Creation and execution of long term inbound marketing strategy to grow brand awareness, increase relevant site traffic, drive lead generation and database growth for Statwolf, a Dublin-based data analytics SaaS business.
In February 2017, Statwolf engaged 256 to support the internal marketing team in managing all content related activity for the brand. Our approach involved:
“256 are content experts,” says Serena Pisati, Brand and Marketing Manager at Statwolf. The content-based approach we used for Statwolf has already driven fantastic results for the company. “Partnering with the team at 256 has allowed [us] to implement a targeted and methodical approach to content marketing and lead generation for our business. This approach has led to significant increases in traffic and leads via our website,” she adds.
Those results are: